Unilever

Aqsa Naveed
2 min readApr 26, 2021
Logo of Unilever

What does it do:

Unilever is a multi-national consumer goods company that produces foods, cleaning agents and personal care products. The company began in 1929 as merger between a margarine producer and a detergent maker and today boasts over 400 brands.

· Mission and vision:

“Unilever’s mission is to add vitality to life. We meet everyday need for nutrition, hygiene and personal care with brands that help people feel great, look good and get more out of life.”

· Main products:

· Dove.

· Knorr

· Lifebuoy Shampoo.

· Lifebuoy Soap.

· Lipton.

· Lux

· Magnum.

Famous products of Unilever

· Highlights from 2 recent articles:

1:Dove launches it’s first refillable Deodorant

Link of the article: https://www.unilever.pk/news/news-and-features/2021/dove-refillable-deodorant.html

2: March 08, 2021: Today, Lifebuoy Shampoo has announced its partnership with the Ministry of Human Rights with TumMazbootHo — a campaign that aims to inspire women to raise stronger daughters for Pakistan, while empowering them to take a stand against domestic violence.

Link of this article: https://www.unilever.pk/news/press-releases/2021/ministry-of-human-rights-partners-with-lifebuoy-shampoo.html

· Competitors of Unilever:

The competitors in Unilever’s competitive set are P&G, Nestle, Johnson & Johnson, Colgate-Palmolive.

· What makes Unilever stand out from it’s competitors:

Unilever has a distinct competitive advantage over its nearest competitor, Proctor and Gamble because of its flexible pricing and expertise in distribution channels that manage to reach the nook and the corner of the globe.

· Contact:

Phone number: 0800–13000
Mail: www.unilever.pk

· List of sources used to get information:

o Google Chrome: https://www.unilever.pk/news/press-releases/2021/ministry-of-human-rights-partners-with-lifebuoy-shampoo.html

o LinkedIn: https://www.linkedin.com/company/unilever/

o Google Chrome: https://www.unilever.pk/careers/graduates/uflp/human-resources/

--

--